About

I’m Jess Smalley, and I’ve worked in podcast production, content creation, and strategic audience growth. I’ve worked with top Australian creators and brands, including Mark Bouris, Triple J, and 2GB, where I’ve crafted engaging content and built meaningful, engaged audiences.

I specialise in helping creators and brands scale their influence, combining creativity with data-driven strategy.

I’m also passionate about growing the creator economy in Australia, which is why I launched Creator Toolkit, a newsletter where I share insights and strategies to help Australian creators build and monetize their platforms. 

Whether I’m producing content, advising on strategy, or exploring new ways to grow an audience, I’m always focused on one thing: making sure the work I do has an impact. If you’re looking to create something meaningful or need help getting your message out there, I’d love to connect.